“Mark Arnold presented ‘Serving the Generations’ to our region and branch staff. He is an excellent presenter, creating an understanding of generations, with ideas on how to better market and serve our members.”

Steve Lumm, President/CEO, Addison Avenue FCU ($1.8 billion, CA)

“Mark Arnold provided training on brand marketing for San Antonio City Employees Federal Credit Union in 2003 at a time when we were justbeginning to build brand awareness both internally and externally. Mark’s half-day sessions included definition of branding, a history of branding, what branding includes and how everyone in the Credit Union works to deliver the brand promise to members. This training created an understanding of the expectation that every employee is a marketer of our organization.”

Eve Hernandez, VP Marketing, San Antonio City Employees Credit Union ($279 million, TX)

“Mark's breadth of knowledge of issues facing credit unions, learned from real world, hands on experience, allowed him rapidly understand and relate to the issues and trends challenging our credit union. Using Mark to facilitate our planning session allowed us to quickly identify and focus on viable solutions relevant to our future growth and success. I enjoyed working with Mark because of his unwavering commitment to help us succeed.”

Jim Hagerman, President/CEO, Linn Area Credit Union ($134 million, IA)

“We were very pleased with our planning meeting with Mark. He did a great job. He kept the meeting focused and at the same time made it fun.”

Diane Hollis, President, Telco Plus Credit Union ($42.5 million, TX)

“We walked away with a very comprehensive plan that was clear and easy to use and we are still talking about how much fun we had during those two days! The interactive activities seem to bring our team of directors and management closer together by giving us an opportunity to get to know each other on a personal level.”

Gina Williams, CEO, UARK FCU ($32 million, AR) 

Speaking Clients

“Mark Arnold is a rare and wonderful find! He uses interactive, highly creative methods to engage the participants. And Mark is so easy to work with! Whenever I suggest ideas for changing up the curriculum, he responds positively and comes up with new ideas beyond my expectations. Definitely a diamond in the credit union world!”

Angela Prestil, Director of Learning Events, Credit Union National Assoc.

“Whenever a need for a marketing speaker comes up Mark Arnold is the first name that comes to mind. Mark always has current, applicable information that is presented in an informative and fun method. Mark’s material never gets dated and his delivery style makes learning fun. Ohio’s conference attendees always appreciate having Mark back on the podium.”

John Rowley, CCUE, Special Projects Mgr., Ohio Credit Union League

“Mark's presentation in Connecticut was excellent, and received a 4.8 out of 5 for both speaker and overall presentation. I scheduled Mark for another session on the spot!”

Barb Bass, VP Education & HRD, Connecticut Credit Union Association

“I've had the pleasure and privilege of knowing Mark Arnold for close to 20 years, watching him grow and develop as a credit union professional. A second generation credit union enthusiast, he is committed to leading edge, philosophy focused presentations. Our attendees say it best when it comes to evaluating speakers. A few comments from the 2005 Southwest CUNA Management School marketing class include:

	One of the best sessions! Very clearly laid out. Useable information. Great examples!
	Mark was very good about explaining things. Handouts were great.
	Have a better understanding of how to improve my CU marketing strategies and how to present new ideas.”

Janine McBee, Director, Southwest CUNA Management School

“Mark is great speaker and a true professional. He always keeps his topics fresh and current. He is a planners dream! Easy to work with, responsive, understands his audience and has a nice presentation style… I would recommend Mark to anyone!”

Greg Framarin, Director of Education Illinois Credit Union League

“Mark Arnold is the ideal speaker. Few speakers have the insight that his experience has given him. Not only has Mark worked for both leagues and credit unions during his career, he has been a credit union member since childhood. His background provides him a special understanding of what credit union volunteers, managers and staff NEED and EXPECT from training......needs and expectations that Mark never fails to exceed.

Mark is a true professional - your attendees will love his energetic presentations and ask for more. You cannot go wrong when you invite Mark to present at your next conference!”

Tom McWilliams, CMP, CCUE, Sr. Vice President, Mississippi Credit Union Association

Attendee Testimonials

“The best I’ve ever heard. Even better than Zig Ziglar.”

FL, credit union official

“Finally a credit union marketer who is an effective presenter.”

OR, credit union official

“This was one of the better programs I have been to in a long while. The presenter explained the subject material in a simple and easy to understand format.”

IL, credit union official

“Mark has a fantastic approach to marketing in which every credit union should be excited to try.”

PA, credit union official

“Mark was an excellent facilitator. I learned a great deal, he was clear, quick and enjoyable.”

CT, credit union official

“Mark is really one of the best.”

CT, credit union official

“I have had the opportunity to hear Mark Arnold speak on three separate occasions regarding subjects relative to marketing and business development.  I have found him to be a dynamic, knowledgeable, and even entertaining speaker that captures an audience from the beginning of his presentation to the end!  It is obvious that Mark believes in the credit union philosophy and that he oves what he does! I always take home more than one idea and a heart full of encouragement after attending one of Mark’s sessions.”

Kathy L. Hammond, Director of Business Development, Kent Credit Union (OH)