Mark Arnold, CCUE, is a speaker, consultant and author in the credit union movement. He helps credit unions achieve their goals with strategic marketing insights and energized training. He is also senior vice president for Neighborhood Credit Union in Dallas, TX, where he directs plans for numerous departments. He is a popular speaker at state and national conferences, having spoken to several thousands during his 15+ year career. He is the author of Marketing Across the Generations, Gen. X and the 2006 CUNA national Marketing Professional of the Year.

Mark conducts strategic planning sessions, offers staff, management and sales training and provides marketing and branding plans for credit unions. His areas of expertise include marketing, branding, human resources, training, business development, leadership, change and generational issues. He has spoken in 40 states from coast-to-coast and for audiences including staff, management, senior executives and board of directors. He has a Bachelor’s of Journalism degree from the University of Texas at Austin and is an instructor at the Southwest CUNA Management School.

“Finally, a credit union marketer who is an effective presenter.” Oregon, credit union official